Pulse
Network overview — all locations at a glance.
Chart interval
Total Revenue Monthly
Contribution Margin Monthly
Channel Mix Revenue %
Biggest Variances Period Change by Location
Locations
How is this location doing?
Revenue: Forecast vs Actual Monthly
Cost Structure Waterfall — Total Period
Revenue & EBITDA Trend Monthly
Food Cost Trend % of Revenue
Salary Cost Trend % of Revenue
Platform Fees Trend % of Revenue
Benchmarking vs Network How does this location compare?
Last Closed Month E-conomic Actuals
Demand Forecast
What's coming? Predicted order volume by hour, day, and category.
7-Day Hourly Demand Heatmap Forecasted Orders
Forecast vs Actual Last 4 Weeks
Daily Forecast — Next 7 Days Orders
Order Volume by Day of Week Historical Average
Demand Signals & Alerts
Unit Economics
Is the margin model healthy? CM, food cost, salary analysis.
CM % by Location Trend
Food Cost % by Location Trend
Salary % of Revenue by Location Trend
Cost Structure Breakdown Stacked
Month Close
Company-level P&L — e-conomic actuals.
P&L Waterfall E-conomic
Revenue Trend Monthly
EBITDA Trend Company Total
Margin Trends Labour % · FC % · CM %
Full P&L — Company Total
P&L by Location
Salary
Salary efficiency analysis — target 24% of revenue. Identify overstaffed days and locations.
Salary % by Location Sorted
Salary % by Day × Location Heatmap
Salary / Revenue Trend Daily
Avg Salary % by Weekday Company
Salary vs Revenue by Location Efficiency
Avg Salary by Hour of Day By Weekday
Salary / Revenue by Hour Hourly Pivot
Location Salary Detail
| Location | Revenue | Salary | Salary % | vs Target | Salary/Order | Orders | AOV | Rev/Salary DKK |
|---|
Channels
Platform performance — Wolt, Just Eat, Hubb own channels.
Revenue Mix 3 Channels
Revenue by Location Stacked by Channel
Revenue Trend Stacked by Channel
AOV by Channel Average Order Value
Platform Fee % Effective Rate
Channel Performance by Location
| Location | Wolt Rev | Wolt Orders | Wolt AOV | JE Rev | JE Orders | JE AOV | Hubb Rev | Hubb Orders | Total Rev |
|---|
Operations
Kitchen efficiency and prep performance.
Avg Prep Time by Location Sorted
Order Flow Timeline Hourly Volume
Peak Hours Heatmap Order Volume
Platform Ratings by Location Wolt vs JustEat
Location Operations Scorecard
| Location | Avg Prep (min) | Orders/Day | Peak Hour | On-Time % | Wolt Rating | JE Rating |
|---|
Customers
70,996 orders · 6,145 identified customers · Oct 2025 – Feb 2026
Customer Lifetime Value Annualised DKK · Monthly Trend
Avg Orders per Customer Annualised · Monthly Trend
Power Users (3+ orders/month) Monthly Trend
New Customers & Annual Repeat Rate Monthly Trend
Cohort Retention % Returning by Month
Purchase Frequency Distribution Customer Count
Top 15 Customers by LTV
| Rank | Customer | First Order | Last Order | Total Orders | Total Revenue | Avg Order Value | Channel |
|---|
Food Cost
How much does it cost to produce what we sell? Theoretical vs actual, by category.
Food Cost % by Category Actual vs Target (28%)
Food Cost % Trend Theoretical
Theoretical vs Actual FC% e-conomic vs Recipe
Actual vs Theoretical by Location e-conomic
Top Products by Revenue with FC%
Food Cost % by Location vs Network Avg
Food Cost by Product Category Detail
Cash
16-week daily cash forecast — Corpay invoices, Wolt payouts, salary timing.
Faktuel (actual)
Trend (forecast)
Edit Assumptions
One-off Transactions
| Date | Description | Amount (DKK) | Type | Action |
|---|
No one-off entries yet
Benchmarking
Monthly P&L comparison across locations — e-conomic actuals.
Location Leaderboard Composite Score
Revenue by Location Ranked
Cost Structure by Location Labour + Food Cost + CM %
Labour % by Location vs Target & Network Avg
Food Cost % by Location vs Target & Network Avg
Benchmarking Insights Actionable
Location Scorecard
P&L Breakdown by Location E-conomic Actuals
Shift Planning
Who do I need? Translate demand forecasts into optimised shift schedules.
Base (0%)
Recommended Staff per Hour Block Visual Timeline
Recommended vs Scheduled Hours by Day
Labour Cost % of Revenue vs Target Line
Staffing Alerts Action Required
Shift Recommendations From Forecast Model
| Location | Date | Day | Shift | Reco Staff | Reco Hours | Budget (DKK) | Status |
|---|
Procurement
What do I order? Demand-linked ingredient recommendations and stock management.
Order Recommendations Based on Demand Forecast
| Ingredient | Category | Qty Needed | Est. Stock | Order Qty | Supplier | Unit Cost | Total | Risk |
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